SOSTAC

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SOSTAC

Situation – Objectives – Strategy – Tactics – Action – Control
SOSTAC is a marketing modeldeveloped by PR Smith in the 1990s and later formalized in his 2004 book,Strategic Marketing Communications. It is an acronym for Smith’s six fundamental facts of marketing:situation, objectives, strategy, tactics, action and control.

Infor

  • Client:Bearsthemes
  • Date:May 14, 2017
  • Tags:photography, agency, creative
  • Project Type:Multipurpose Template

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