Most people consider social media marketing as a sales channel. However, its role is much more important than that. Social networks are the perfect platforms for building a loyal audience for your brand, and you cannot overlook their importance for your business. Social networks allow you to:

• Stay in touch with your customers and inspire them to make new purchases 
• Make your offers and deals go viral and engage more people to follow your brand 
• Have a close dialog with your audience and receive instant feedback for your services.